The New Influence - Community Building Through Your Brand

Who are the real leaders in the online social community?

Summary
Transcript
It's time to think about influence in a brand new way. The critical question you and your organization need to ask is, "What impact are we making in our community?" Social media expert James Andrews talks argues that communities are the fuel of what's driving today's social media. When you focus on the value you are adding instead of the value you are receiving, your influence grows.
It's time to think about influence in a brand new way. The critical question you and your organization need to ask is, What impact are we making in our community? Social media expert James Andrews talks argues that communities are the fuel of what's driving today's social media. When you focus on the value you are adding instead of the value you are receiving, your influence grows.
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James Andrews

James Andrews serves as Chief Digital Evangelist for Studio Good based out of their East Coast office. Studio Good is an award-wining digital and social good agency bringing together brands, celebrities, cause, online actions, and rea...

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