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Sales is an integral part of any business. Salespeople serve as liaisons between an organization’s product or service and the people who buy it. A great sales team will make your organization soar in profit and customer satisfaction.
The abilities to build relationships with customers, persuade them to make purchases and generate repeat business are at the heart of selling. But you don’t have to be the leader of a sales department to require the skills of a salesperson. Maybe you want to sell an idea to investors or get your team onboard to embrace a new process in their workflow. Great salespeople are servant leaders. They have resilience, grit, and empathy for others. They are active listeners, self-motivated, well-prepared, competitive and know how to build trust with those they serve.
Watch the videos below for insights on how to be a skilled sales leader.