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Richard Montañez

VP of Multicultural Sales & Marketing, PepsiCo North America

The man who invented Flamin’ Hot Cheetos has more to his story than a keen taste palate. Richard started as a janitor at a Frito-Lay plant but his visionary leadership has moved him up the corporate ladder. He has also influenced products for KFC and Taco Bell. Richard was named the 2019 Executive of Influence by Hispanic Lifestyle magazine.

Richard and Judy Montañez have been married for more than 37 years and live in Rancho Cucamonga. He is the father of three sons and has five grandchildren.



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